Globe encourages rainforestation

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THE recent calamities brought by Typhoons Quinta, Rolly, and Ulysses in vast areas of Luzon are a clear manifestation that climate change is a very serious matter and demands the utmost sense of urgency and response.

A study shared recently by Alcala, Cagayan town Mayor Cristina Antonio, for instance, connects environmental deterioration to the severe flooding brought by Typhoon Ulysses. Among the factors that contributed to the abnormal flooding are the loss of forests along the mountains and watersheds in the whole of Cagayan Valley which naturally regulate water flow and prevent soil erosion.

“Globe believes in the importance of promoting environmental sustainability in order to protect these ecosystems to combat climate change. This is also why we encourage everyone to help in this undertaking in whatever way they can,” said Yoly Crisanto, Globe chief sustainability officer and senior vice president for Corporate Communications.

Primary rainforests play an important role in regulating oxygen and carbon cycles. Since the beginning of the partnership between Globe and Hineleban in 2016 until the end of 2019, a conservative estimate of 16,411.67 metric tons of carbon dioxide (CO2) have been sequestered or captured by the trees planted. Hineleban estimates the total amount to reach at least 94,000 metric tons CO2 by 2025.

Globe customers who want to be part of the rainforestation advocacy may donate their Globe Rewards points to Hineleban Foundation. Every 100 Rewards points donation is equivalent to one tree. To donate, just download the Globe Rewards app on your mobile device and click on the “DONATE” banner. Tap “HINELEBAN100” and press “REDEEM”. Download the app via https://www.globe.com.ph/rewards.html#GRewardsApp.

To know more about Globe’s sustainability initiatives, visit https://www.globe.com.ph/about-us/sustainability.html