Living rooms in China become go-to-exercise venues in health-savvy era

BEIJING — The stay-at-home fitness trend in China is booming on the back of the stay-fit fever that swept the white-collar demographic during the COVID-19 pandemic, with tech companies beefing up efforts to roll out intelligent fitness equipment to entice new users.

Fiture, a Chinese startup that offers smart home fitness equipment, has launched Magic Mirrora smart fitness product that detects body movements and gestures through artificial intelligence-powered algorithms along with exercise datato customize and personalize fitness courses for health enthusiasts.

The startup focuses on developing smart home fitness equipment to offer interactive fitness courses, exercise data …

Keep on reading: Living rooms in China become go-to-exercise venues in health-savvy era

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