Britain to curb Google and Facebook with tougher competition rules

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LONDON — Britain will impose a new competition regime next year to prevent Google and Facebook from using their dominance to push out smaller firms and disadvantage consumers.

The code will be enforced by a dedicated unit within the Competition and Markets Authority (CMA), which this year said it needed new laws to keep the tech giants in check.

Google and Facebook dominate digital advertising, accounting for around 80% of 14 billion pounds ($18.7 billion) spent in 2019, Britain’s competition regulator the CMA said.

The two U.S. companies have said they are committed to working with the British government and regulator on digital advertising, including giving users greater …

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