For the first time, TikTok is co-producing not a video, but a show on its platform. “VIRAL” consists of a series of videos to answer questions about the COVID-19 pandemic. Between interviews with experts and explanations from scientists, “VIRAL” is a live event every week, offering TikTokers 45 minutes of information.
A schedule has been set. Each Thursday at 6 p.m. Eastern time in the US, the NowThis account on TikTok will host a real program. For 45 minutes, Laurel Bristow, a scientist specializing in infectious diseases, will host experts to explain, dissect, enlighten or refute information about the COVID-19 pandemic or the effectiveness of vaccines and many other topics, she …
Keep on reading: TikTok is doing a show about the pandemic