Philippine National Bank (PSE: PNB) has appointed integrated media agency Optimax Communications Group, Inc. (Optimax) of DDB Group Philippines (DDB) as its new digital marketing agency.
PNB CEO Wick Veloso said, “We are shifting our digital marketing into high-gear with the help of our new marketing agency, DDB-Optimax. We are optimistic that this partnership will help us drive our strategy as we bring solutions to our customers whenever and wherever they need them.”
Veloso further emphasizes, “We see this partnership helping us enhance business yields in terms of leads generation, website statistics, and social media engagements. All these are aimed towards fulfilling our goal to…
Keep on reading: PNB appoints DDB-Optimax as digital marketing agency for 2021