MANILA, Philippines—Filipinos will likely have more intimate Christmas celebrations this year with consumption capped by lingering economic uncertainties and government restrictions on large gatherings still in effect, according to an international market research firm.
In a statement, Nielsen Retail Intelligence managing director Patrick Cua said upcoming festivities are going to look very different for local consumers with people “resetting” their buying behavior which, in turn, reinforces the “unprecedented state of flux” of the retail sector.
“With mobility and mass gathering restrictions still in effect, Filipino consumers will continue adapting to the homebody economy and w…
Keep on reading: Nielsen: Pandemic redrawing PH consumer habits as low-key Christmas looms