Breaking into the music industry today is no mean feat. Gone are the days when radio airplay was all it took to kickstart a career — today’s musicians have to earn their stripes on streaming sites and social media. And while that can be an arduous process, featuring in one of Spotify’s legendary playlists can prove a real career booster for artists on the make.
Take, for example, the Lorem playlist, with 181 tracks giving pride of place to songs by the likes of Christian Leave, Mia Gladstone, Oliver Malcolm, Kristiane Alphson and Charlie Burg. Unlike Spotify’s other musical selections, the songs featured on the Lorem playlist do not all belong to one same genre. It’s more about …
Keep on reading: How music playlists are becoming the new talent scouts