‘Avatar’ hopes for rare success with a gaming tie-in

0
187

Video game adaptations of Hollywood blockbusters fell out of fashion over the last decade, but makers of the sequel to all-time top-grossing movie Avatar hope their tie-in will buck the trend.

Made by French giant Ubisoft, “Avatar: Frontiers of Pandora” is an opportunity to “extend (the universe) and give fans somewhere to go,” said Jon Landau, the head of director James Cameron’s production company Lightstorm Entertainment.

The Avatar follow-up set for release in late 2022 is just the latest gargantuan film project the company has steered for Cameron since the late 1980s, from “Terminator 2: Judgement Day” to “Titanic” to the first “Avatar” film in 2009.

Landau pitches the …

Keep on reading: ‘Avatar’ hopes for rare success with a gaming tie-in