Russell Simmons, founder of Def Jam Records and “Godfather of Hip-hop,” is collaborating with Tokau to exclusively launch an NFT (nonfungible token) collection, aptly named “Masterminds of Hip Hop,” created alongside the original rappers of hip-hop. The exclusive Russell Simmons Tokau joint venture aims to give credit and compensation back to the original musicians who helped create the multibillion dollar industry that it is today.
“We are super excited to partner with Russell to create this one of a kind NFT, which will recognize the founding fathers of hip-hop,” says Tokau co-CEO Dennis Jia (also known as Dennis Tok, the fearless leader of the Tokau family) Co-CEO of Tokau.
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Keep on reading: ‘Masterminds of Hip Hop’ collection