MANILA, Philippines—It took just hours for resellers to cash in on the hype and craze of the insanely limited Philippine-exclusive colorway of Michael Jordan’s fourth signature shoe.
With just 150 pairs released, some given to friends and family of the brand, the Air Jordan 4 was the much cop pair of the year, at least in the Philippines, as Jordan Brand opened its first standalone store in the country.
The “Manila” colorway is listed at $9,000 as the lowest asking price in StockX with one reseller putting in an absurdly tag of $600,000 for a size 8.5 pair of feet protectors.
To discourage resellers from profiteering, employees implemented a policy that everyone who bought a pair …
Keep on reading: Resellers cash in on Jordan ‘Manila’ hype